Leon Bridges +
Charley Crockett

Commissioned by the Leon Bridges management team to design the first regional poster of The Crooner & The Cowboy Tour, a co-headlining run with Charley Crockett. The poster covered the Great Lakes region (Michigan, Wisconsin, Ontario, New York) and was printed in an edition of 725 hand-numbered units.

The creative brief called for a western-influenced, retro aesthetic that also spoke to the specific geography of the region. Working through a sketch approval process with both artists' management teams, I developed a design incorporating Great Lakes imagery with music references, western typography, and depth through texture and layered detail. The final direction was refined through multiple rounds of feedback on typography, icon weight, layout, and letter spacing before going to print.